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On Radio K

DJ: Melanie S
Sondre Lerche
Bad Law

Please
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STREAM:    128k    256k

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STUDIO: 612-626-4770

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WEEKLY RELEASE SPOTLIGHT


LVL UP
Hoodwink'd

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TRACK OF THE DAY


The History Of Apple Pie
Tame
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Support Radio K

Become A Member

The creatively curated music and programming heard every day on Radio K is made possible through the support of listeners like you! Support the music you love by becoming a member today!

Member Benefits include:

Community recognition: The pride of belonging to one of the nation's most highly respected and widely known student-run public radio stations

Music Lover’s Card: Radio K’s Music Lover’s Card gives you big savings! Present your Music Lover’s Card to receive discounts at local businesses.

Community events: Members stay connected to the music scene through our e-newsletter and website content such as our events calendar, Track of the Day daily free song download, and our Weekly Release Spotlight where a new artist is featured every week!

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Become An Underwriter

Introduce our audience to your business!
Support we receive from businesses through underwriting is vital to the success of Radio K’s programming.

Support Radio K and Market YOUR Business!

Businesses support Radio K with a philanthropic mindset or to meet their marketing objectives with a variety of underwriting and sponsorship opportunities: on-air underwriting announcements, member newsletter, Specialty Show Sponsorship, etc .

What is Underwriting?

Underwriting is the name the FCC has given to on-air announcements acknowledging public radio’s supporters from the business community.

Underwriting is an important source of funding for the station.  While contributions from listeners is a major source of revenue for the station, underwriting support from the business and non-profit community enables you to reach new customers while allowing Radio K to broadcast programming we could not otherwise provide.

Radio K delivers a cost effective, highly targeted audience.  Underwriting provides extended marketing value, allows you to capture maximum mindshare, and strengthens your brand within the Radio K community.

Radio K's Audience

Radio K attracts one of the market’s most sought-after demographics.

Radio K’s audience is comprised of a high concentration of active 18-54 year olds that are well educated, have a high disposable income, are discerning in taste and have a passion for cutting edge music, entertainment, and technology.

By supporting Radio K’s programming, you can reach this valuable audience!  

For more information regarding underwriting or sponsorship opportunities contact 612-625-3500 or sales@radiok.org

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Sponsorships

If you have an event that you believe Radio K should be a part of, email a brief proposal to marketing@radiok.org at least 14 days prior to the event.
Radio K can provide media support for your event in exchange for our logo placement on flyers, advertisements, posters and promotional material as well as a table and banner placements at your event. As media sponsor, Radio K gives no money to the partnering promoter or organization.
With Radio K support, your event will gain access to a targeted audience that is well-educated, media-savvy and passionate about cutting-edge music, entertainment, and technology.

Details:

You will receive:

  • Three on-air sponsorship announcements per day for seven days (a total 21 announcements including your event name, date, location and website)
  • A newsletter mention (3,000+ subscribers)
  • A social media announcement
  • On air or Social Media Ticket Giveaways for your event (if not free)
  • A website tile the week of your event

In exchange, Radio K will receive:

  • Logo placement on flyers, website, print advertisements, social media, posters and any related promotional material
  • Our logo is available here: http://www.radiok.org/about/contact-information/logos/
  • A table at the event
  • Radio K banners posted at your event
  • 5 free tickets for the event for on-air or social media giveaways, plus 2 staff passes to banner and review the event

More info at:
612-625-8322
marketing@radiok.org

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Volunteer

If you're a student at the University of Minnesota, you can volunteer at Radio K!

Get Involved:

To get involved, send an email to our Outreach Manager at volunteer@radiok.org. You'll learn more about volunteer opportunities at the station, which offer practical experience in all phases of broadcasting — news, programming, music, engineering, marketing, design, sales, membership, website development, and more.